PLANNERS & STYLISTS
BASED IN TAURANGA · WORKING WITH WEDDING BUSINESSES ACROSS NEW ZEALAND & WORLDWIDE
Wedding Branding Studio New Zealand
Strategic brand identities and websites for elevated wedding professionals ready to attract premium clients with confidence.
You’ve grown your business, refined your craft, and built a reputation you’re proud of, but if your brand no longer reflects that, you’re not alone.
I work with wedding professionals who are ready for a more considered, cohesive brand presence, one that aligns with their experience, attracts the right clients, and supports their next chapter.
Branding for wedding businesses
Poppyseed Design is a boutique wedding branding studio specialising in strategic brand design for wedding professionals ready to elevate their presence and attract aligned clients.
Brand identity design for modern wedding professionals who value intention, quality, and thoughtful presentation, and want their brand to reflect the experience they deliver.
Ideal client list:
Wedding photographers
Planners & stylists
Florists & celebrants
Venues & creative vendors
If you’re building a considered, long-term wedding business, you’re in the right place.
Branding
Wedding Business Branding
Strategic brand identities designed to position your wedding business clearly, professionally, and confidently in a competitive market.
Strategic branding can also extend to brand collateral, ensuring your wedding business appears consistently across every client touchpoint.
Website Design
Website Design for Wedding Professionals
Purpose-led websites that translate your brand into an experience, designed to convert visitors into quality, aligned enquiries.
Wedding Stationery
Wedding Stationery for Couples
Thoughtfully designed wedding invitations and on-the-day stationery, available via the Poppyseed Design shop.
Strategic Wedding Branding That Works
Beautiful design matters, but clarity matters more.
Strategic wedding branding helps your business communicate value, build trust, and attract the right clients before you ever say a word.
Outcomes:
Attract higher-value wedding clients
Stand out in a saturated industry
Show up consistently across every touchpoint
Wedding Branding Projects
A selection of brand identities, websites and collateral created for wedding professionals across New Zealand and beyond.
Explore branding and website projects created for wedding professionals.
A Thoughtful Branding Process
A considered, collaborative approach designed to give clarity at every stage.
This process is intentionally unhurried, allowing space for clarity, refinement, and thoughtful decision-making, ensuring your brand feels aligned, not rushed.
DISCOVERY & POSITIONING
We begin with a deep understanding of your business, goals, and audience. Through guided discovery, we uncover what sets your wedding business apart and clarify how you want to be perceived.
This stage creates the foundation for every decision that follows.
BRAND STRATEGY & DIRECTION
With clarity in place, we define your brand direction, including positioning, tone, and overall visual approach.
This strategic layer ensures your brand is not only beautiful, but purposeful, aligned, and built to support your growth.
VISUAL IDENTITY & DESIGN
Your brand identity is thoughtfully designed and refined, translating strategy into a cohesive visual system.
Logos, colour palettes, typography, and supporting elements are created to feel timeless, considered, and unmistakably you.
DELIVERY & LAUNCH SUPPORT
Once your brand is complete, everything is carefully prepared for launch.
You’ll receive polished, ready-to-use assets and guidance on how to confidently apply your brand across your website, social channels, and printed materials.
Meet Poppyseed Design.
Poppyseed Design is a New Zealand–based wedding branding studio led by a passion for intentional, strategic design. From my Tauranga studio, I work with wedding businesses nationwide and internationally to create brands that feel elevated, aligned, and enduring.
With over 19 years of design experience and a deep understanding of the wedding industry, Poppyseed Design brings clarity, confidence, and calm to every project.
My approach is calm, collaborative, and considered, helping wedding businesses feel confident, clear, and proud of how they show up.
Kind Words from Wedding Professionals
I’ve worked with Amy on a range of design projects for my company, Bula Bride, and she’s been absolutely fantastic.
She quickly understands my vision, delivers high-quality work efficiently, and always gets it right with minimal revisions needed.
Highly recommend — Vinaka from Fiji for your amazing work, Amy!
LEANNE GOFF, BULA BRIDE
Kind Words from Wedding Professionals
Poppyseed Design created the artwork for some promotional flags for my business.
Amy is so easy to work with.
She was quick, efficient and designed exactly what I wanted. I have no hesitation in recommending her services to anyone.
Thanks heaps Amy! :-)
ROCHELLE FREE, THE BAY OF PLENTY WEDDING SHOW
Kind Words from Wedding Professionals
What an awesome experience I had with Amy. She helped me with a brand refresh and it was a game changer.
She helped me redefine my company, how I wanted it to reflect my personality and what I wanted to portray as a wedding planner.
She was very clear and helpful. She nailed the logo, the colours and everything else involved. It’s worth the investment!
BENIECE FULLER, FULLER TOGETHER
Ready to elevate your wedding brand?
If you’re ready for a brand that reflects the quality of your work and attracts the clients you want to work with, I’d love to hear from you.
